Bravo's Yours Mine or Ours
Bravo came to us to help launch their new real estate show Yours, Mine or Ours. With little money, limited access to the hosts, and the need to target a wide audience - we had to be smart and scrappy.
So, we dusted off our old Barbies and got to work. Unfortunately, Barbie’s are trademarked so we had the talented team at Bent create some for us. We ended up creating 20 unique social videos and using data based on audiences that watched home buying shows targeted them using related interests within the videos.
Agency: Saatchi & Saatchi LA
Creative Director: Chris Pierantozzi
Copy: Tal Wagman